Chrysler Group wants to benchmark its 2015 Ram ProMaster City against the popular Ford Transit Connect in every aspect, including price.
The Auburn Hills subsidiary of Fiat Chrysler Automobiles NV on Wednesday announced pricing for the all-new cargo van and wagon that directly competes with Ford's Transit Connect vehicles.
The starting prices of the Ram ProMaster City Cargo, primarily for commercial use, is $23,130, plus $995 destination. The 2015 Ram ProMaster City Wagon, for passenger use, starts at $24,130, plus $995 destination. Those compare to the Transit Connect Van and Wagon at $22,130 and $24,655, respectively.
Since the ProMaster City's unveiling in June 2014, officials have touted the vehicle as a proven performer because it is based off of the Fiat Doblo — a two-time International Van of the Year winner with more than 1.3 million units sold.
"The new Ram ProMaster City enters the (small van) market with a long list of customer-focused, best-in-class features, including the highest available payload and cargo capacities," said Bob Hegbloom, Ram Truck president and CEO in a statement.
With a 2.4-liter Tigershark and exclusive nine-speed automatic transmission, the ProMaster City delivers EPA fuel economy of up to 21 miles per gallon city, 29 mpg highway and 24 mpg combined. That compares to the Transit Connect that offers two engines, including an optional 1.6-liter EcoBoost with an EPA-estimated 30 mpg highway, 22 mpg city and 25 combined.
The ProMaster City is expected to arrive in U.S. dealerships around year's end. It comes to market as redesigned and new products from General Motors Co., Nissan Motor Co. and Ford Motor Co. compete for sales in the growing segment.
Global commercial vehicle sales are expected to grow by 4.8 million during the next several years to 21 million units annually by 2017.
The 2015 Ram ProMaster City is the brand's second shared collaboration with Fiat Professional. The 2014 Ram ProMaster full-size van was the first.