General Motors Co. has purchased the former Lowe Campbell Ewald headquarters building near its Warren Tech Center and will use the site for expansion of its massive Tech Center.
The 10-story building on Van Dyke south of 13 Mile was the former headquarters for Lowe Campbell Ewald. It includes more than 150,000 square feet of office space and 825 parking spots, according to real estate service CoStar Group Inc., which confirmed the sale.
“GM has purchased the building, and we are in the process of determining a renovation plan,” GM spokeswoman Renee Rashid-Merem said in an email. “Ultimately, the building will serve as an extension of the Technical Center, providing us with additional office space for our employees and visitors.”
She declined to expand on any possibilities for the building. GM houses 19,000 employees and contractors at the Tech Center on the other side of Van Dyke.
GM is planning to consolidate engineering functions from outside the state to a site in Michigan, the Michigan Economic Development Corp. said in July. The state approved tax breaks for GM which could lead to the company adding up to 1,750 new jobs and up to $800 million in new investment in the state. The company has declined to disclose specific plans, but it’s likely some of the jobs are headed for the Tech Center, which is GM’s vehicle engineering base.
The sales price on the Campbell Ewald building was not disclosed, but the site is assessed at $2.89 million, according to CoStar. Crain’s Detroit Business reported the sale earlier and cited a $2 million sales figure.
Lowe Campbell Ewald spokeswoman Kelly Barnes said Thursday she could not comment on the sale price, but said it occurred last month.
In January, Lowe Campbell Ewald moved its Warren advertising agency and more than 500 employees to a new office at Ford Field in Detroit. Lowe Campbell Ewald does advertising work with GM’s Cadillac brand.
More changes also could be coming on Van Dyke. Auto dealer Gregory Jackson wants to build a 30,000- to 40,000-square-foot Cadillac dealership across from the Tech Center, just south of the Lowe Campbell Ewald building. The Warren City Council later this month is expected to take up a rezoning request for the property owned by the Warren Downtown Development Authority.
Jackson operates the Prestige Cadillac dealership now on 11 Mile in Warren. Warren Mayor Jim Fouts said the dealership would relocate. Fouts said Jackson is willing to pay a little less than $2 million for the site.
Fouts said he hopes a pedestrian bridge will be built from the Tech Center across Van Dyke and into Warren’s downtown, though no specifics have been agreed upon.
“This is the beginning of the spark which could ignite a host of development in the city of Warren,” he said.
Staff Writer Louis Aguilar contributed.