General Motors Co., which wants to grow its sales in India, has created new leadership positions in India to help the carmaker grow long-term in the market.
The Detroit automaker said it has appointed GM Uzbekistan President Kaher Kazem to a new position as chief operating officer for GM India, effective Aug. 1. GM also named Volkswagen Group executive Hardeep Singh Brar to the new position of vice president of sales for GM India, effective July 1.
“The new appointments further strengthen our commitments to the Indian market to offer class leading vehicles along with a truly satisfying ownership experience for our esteemed customers,” Arvind Saxena, president and managing director of GM India, said in a statement.
GM named Jack Uppal to vice president of marketing and customer experience for GM India, effective Aug. 1. He most recently worked assisting GM International President Stefan Jacoby.
GM CEO Mary Barra last week in Detroit told reporters that GM for India soon is adding a couple of new vehicles to the market. Chevrolet currently sells the Spark, Beat, Sail, Cruze, Tavera, Enjoy and Captiva in India. GM reportedly sold about 58,000 vehicles in India last year and this year is boosting exports from the country.
GM North America President Alan Batey, who heads the global Chevrolet brand, told reporters last week in Detroit that while Chevrolet is a small player in India, it is committed to the market.
“The key to winning India is going to be having a portfolio that is absolutely leading, not following in the Indian market, that delivers on value, that is stunning design, that has that connectivity ... and we need to provide the fuel economy and performance,” Batey said.
Barra visited India in September 2014 and said GM is seeking to grow its Chevrolet brand in India, which is expected to become one of the world’s three largest auto markets by 2020. The automaker in September 2014 said it had invested about $1 billion in India and that two plants in the country can produce more than 280,000 vehicles annually. The automaker operates a technical center in India that handles local and global engineering projects.