HoneyBaked Ham with corporate offices in Troy will consolidate its operations in Alpharetta, Georgia, the company said Wednesday.

The family-owned company was unclear on what role the Troy office will continue to play, if any, in the operations after the move. It did not say how many employees at that office would make the move to Georgia.

The deal does not affect the stores that sell the ham or franchise owners in the state. The Thanksgiving and Easter favorite will still be available, the company said.

“The consolidation is a logical next step in the company’s evolution,” said new company CEO David Keil in a statement. “Uniting the internal aspects of our organization allows us to combine the strengths from each division and create an even stronger company and quality experience for our customers.”

The privately owned company was founded in Detroit in 1957 by Harry Hoenselaar and has since expanded to 382 corporate and franchised stores, recording nearly $500 million in sales each year.

For years, the company has operated through three separate corporate structures, each run by branches of the founding family in different areas of the country. It will now be a single company called HoneyBaked Ham Co. LLC.

HoneyBaked Ham will remain family-owned. Linda van Rees from the Georgia division, Lou Schmidt from the Michigan division and Craig Kurz from the Ohio division, all who are Hoenselaar’s grandchildren, will serve with other independent directors on a board responsible for establishing the direction of the company, according to the statement.

Officials said the move will allow the company to be more agile when deploying specials and sales, save money on operations costs and use the same website.

(313) 222-2127


Read or Share this story: