McDonald’s to stop reporting monthly sales figures
New York — McDonald’s says it will stop reporting its monthly sales results as the company works to fix its struggling business.
Steve Easterbrook, who became CEO of McDonald’s on March 1, noted the change would happen during a presentation for analysts at the Bernstein’s Strategic Decisions Conference in New York. The decision comes after Easterbrook laid out the initial steps for turning around the company’s performance earlier this month.
McDonald’s Corp., based in Oak Brook, Illinois, said June will be the last month for which it reports sales at established locations. Those results will be reported with its second-quarter earnings results.
Other major restaurant chains, including Burger King’s parent company Restaurant Brands International and Yum Brands, which owns Taco Bell, KFC and Pizza Hut, do not report monthly sales figures.
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