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Frontier Airlines on Friday will announce nonstop flights from Detroit to Phoenix that could be as low as $99 one-way during off peak or sale fares, officials said.

The flights will leave Detroit Metropolitan Airport on Mondays, Wednesday, Fridays and Saturdays, beginning this week, and operate on a 180-passenger plane.

“Travelers between big cities have enjoyed low fares while many markets have remained overpriced and underserved,” Daniel Shurz, Frontier’s senior vice president — commercial, said in a statement. “Frontier’s low fares in these new markets will benefit millions of new fliers who are forced to drive because they haven’t found affordable air travel options or they simply stay home.”

This will be Frontier’s fifth route from Detroit. It also offers nonstop flights to Orlando, Denver, Washington Dulles and Trenton, New Jersey.

Joe Cambron, Metro Airport’s director of air service development, said airport officials are excited about bringing a new airline route into the Detroit-Phoenix market which will help drive down prices for travelers.

“When we add a competitor into the market, the market really grows,” he said. “When JetBlue came into Boston, the market grew dramatically. And then Spirit came in after them and the market grew significantly more.

“Phoenix is a market where we have a few existing carriers. And now we’re gaining another one. And I think we’ll see the same sort of effect that we saw in Boston.”

lfleming@detroitnews.com

(313) 222-2620

Twitter@leonardnfleming

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