Automakers say they won’t let Tesla steal the truck race

David Welch
Bloomberg

In the summer of 2019, General Motors Co. President Mark Reuss teased out the idea that the company’s first electric pickup wouldn’t necessarily be designed for the job site but would be something with “more style and capability for off-road.” The implication then was that electric trucks, with their high cost and heavy batteries, weren’t quite ready for work duty. True to Reuss’s word, GM’s first plug-in pickup was the $110,000 Hummer EV, a high-end ride that went into production in November.

Already a subscriber? Sign In

Subscribe to keep reading

Get unlimited digital access for only $1 for 3 months
Subscribe Now