Dodge unleashes snarling 10th anniversary Mopar Challenger
The 25th Woodward Dream Cruise is over, but Dodge is still celebrating American muscle.
To honor the 10th anniversary of Mopar-branded cars, Fiat Chrysler’s performance brand is dressing up its 485-horsepower Dodge Challenger R/T Scat Pack in wicked Pitch Black or White Knuckle warpaint – and then covering it with tattoos.
The signature touch is a “shaker” scoop bulging from the hood like a bicep and surrounded by Mopar Blue center stripes that run from the front fascia along the Challenger’s spine to its rear spoiler.
“We’re commemorating our 10th Mopar build with another collectible Dodge Challenger, which continues to be the modern muscle-car every bit as beloved today as the first generation vehicle 50 years ago,” said Mopar boss Mark Bosanac.
Beloved is right. The roomy, retro-styled Challenger is coming off its best sales year in over a decade, soaring to America’s No. 2 muscle car behind the Ford Mustang.
For years Mopar has been Chrysler’s mod parts shop, offering upgrades to existing models – but production cars weren’t badged Mopar until 2010 when Dodge rolled out the Mopar ’10 Challenger.
In the last 10 years, limited-edition Mopar chariots have included the Mopar '12 Chrysler 300, Mopar '13 Dodge Dart, Mopar '16 Ram Rebel, and Mopar ’18 Dodge Durango.
In addition to its unique body art, the Mopar '19 Challenger will feature the usual array of Scat Pack upgrades that make the 6.4-liter monster the most powerful car in Challenger’s lineup this side of the iconic SRT’s unholy trinity of Hellcat, Redeye and Demon: 20-inch black forged wheels, Pirelli P Zero summer tires, a limited-slip differential, cold-air intake, aerodynamic spoilers and more.
Inside, more tattoos. A Mopar logo will be embroidered on the cloth seatbacks.
Dodge will make 90 for the U.S. market and 10 for Canada. With a standard 6-speed stick shifter and optional 8-speed auto transmission, the Mopar Challenger starts at $45,835 with dealer orders opening next month. The cars will be delivered ready to burn rubber in the fourth quarter.
Henry Payne is auto critic for The Detroit News. Find him at firstname.lastname@example.org or Twitter @HenryEPayne. Catch “Car Radio with Henry Payne” from noon-2 p.m. Saturdays on 910 AM Superstation.