Opel is 'fresh sheet' for Stellantis struggling in China

Breana Noble
The Detroit News

Bringing the Germany-based Opel brand to China is a chance at a clean slate for Stellantis NV, an automaker whose predecessors have struggled to make inroads in the world’s largest automotive market.

The transatlantic mega-merger between Fiat Chrysler Automobiles NV and French rival Groupe PSA meant to create a company that could marshal the size and resources to compete in an industry undergoing its greatest transformation since the moving assembly line. But both sides are losing money with their current offerings of Citroën, DS, Fiat, Jeep and Peugeot vehicles in China — a market where Stellantis CEO Carlos Tavares says any international automaker must compete.