Detroit auto show revs up 70K on 4th day

Mark Hicks
The Detroit News

The fourth public day of the 2015 North American International Auto Show drew 70,127 people, officials said Tuesday.

Among those in the crowd were Detroit Auto Dealers Association members and hundreds who “took advantage of the special ‘Family Ticket’ program tht let families enjoy the show with one ticket purchase,” show representatives said in a statement.

Last year, 72,012 attended on the same day, according to the release.

When the show opened to the public on Saturday, 110,509 people attended — 3,949 more guests than the 2014 opening day and the strongest debut in six years, organizers said. As the second-day total reached 105,327 Sunday, crowds waited in long lines to try out the simulators, including the Charger racer.

Officials placed Monday’s attendance at 70,420 for the third public day, while 76,531 flocked there the previous year.

Another attraction — the NAIAS Education Days — could lure visitors Wednesday and Thursday. More than 5,000 students are expected for the 10th year of the program aimed at influencing future automotive designers, engineers, marketers and technicians.

On Thursday, the focus is on pre-K student activities in science, technology, reading, engineering arts and mathematics — including an “arts and scraps” project and a Cobo Center coloring contest, auto show officials said. Students can also join a group photo, watch a parade and glimpse “Sesame Street Live” characters.

Meanwhile, at 10:30 a.m. Wednesday, Secretary of State Ruth Johnson is scheduled to be at a booth to encourage residents with certain driver responsibility fees to apply for a community service waiver to clear those costs, resume driving and find jobs, according to her office.

Joining her are Sam Slaughter, president of Detroit Auto Dealers Association; Mark Kilbourn, who manages Lighthouse of Oakland County’s self-sufficiency programs; and Louis Piszker, CEO of Wayne Metropolitan Community Action Agency.

The auto show runs through Sunday. Ticket prices are $13 for adults; $7 for seniors age 65 or older and children ages 7-12. Guests ages 6 and younger are free when accompanied by a parent or guardian.

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