Rugged Carhartt debuts Detroit Midtown store
Detroit — Rugged workwear lovers, rejoice: Carhartt opens its first store in Detroit Thursday.
The Dearborn-based apparel maker debuts its flagship store in a historic building at 5800 Cass Ave. It’s near the northern edge of Wayne State University’s main campus in Midtown.
“The city of Detroit is experiencing a renaissance and rejuvenation led by small and large businesses alike,” Linda Hubbard, president and COO, said in a statement earlier this year. “Carhartt has been committed to the city for well over a century and we take great pride in calling Detroit home.”
Carhartt is setting up shop in an building that famed area architect Charles Degree constructed in 1928. It previously housed the Marmon Motors auto dealership as well as Cass Motors. The building also has parking in an attached garage.
The retailer was founded by Hamilton Carhartt in 1889 as a maker of clothes for railroad workers. Carhartt now owns and operates 20 retail stores across the country.
More than 90 years ago, in 1923, it introduced the “Chore Coat,” a water-resistant, blanket-lined jacket with a corduroy collar. It remains one of the private company’s top selling items.
More recently, Carhartt has found a following among urban tastemakers. It opened its first urban retail store in Chicago four years ago.
The Detroit store will carry more than 540 styles of men’s, women’s and kids’ apparel, footwear and accessories.