John Varvatos brings his Spring/Summer 2016 show to NYC
Encouraged by the enthusiastic response he got to the opening of his Detroit store in April, Detroit-born fashion designer John Varvatos is showing his Spring/Summer 2016 menswear in New York for the first time in years. Detroit News readers can view the show via livestream at 8 p.m. Thursday at detroitnews.com.
Varvatos, who grew up in Allen Park, designs modern clothing with a hard rock edge, influenced by his youth here listening to Iggy and the Stooges and the MC5. For 13 years he showed his new lines in Milan, but this year he decided to take part in the inaugural New York Fashion Week: Men's, and will present his latest fashions at Skylight Clarkson Sq.
The fashion designer opened his 4,600-square-foot 1500 Woodward Avenue shop in April, with a star-studded party attended by Tigers ace Justin Verlander, model Kate Upton, "Rehab Addict" star Nicole Curtis and other local luminaries. Varvatos' friend and fellow Detroit native Alice Cooper performed.
Over the years, he has dressed many of the rock luminaries he grew up idolizing, including Iggy Pop and Ringo Starr, both of whom have modeled for him. The Detroit store is a veritable museum of Detroit music history, with guitars and vinyl records serving as a backdrop to his sleek fashions.
"From the time I started my brand in 2000, the timing between New York Fashion Week and the menswear calendar was never truly aligned," said Varvatos in a release. "After eight years of showing in New York, I moved my show to Milan and gained a global audience ... Last month, we opened a store in my hometown of Detroit, and we received such an overwhelmingly positive response that it made me want to bring the fashion show back to New York. I am very excited about coming home to help launch the first-ever New York City menswear week!"
Varvatos' last runway show in New York was in 2008.