'Just drive': Son's death fuels GM exec's push against distracted driving

Neal Rubin
The Detroit News

Steven Kiefer would still like to know why his son died.

How Mitchel died is painfully clear. The how led to the launch of the Kiefer Foundation and its crusade against distracted driving, a sometimes rewarding and frequently frustrating campaign to keep cellphones out of the hands of people who likely realize the danger but let their eyes and attention wander anyway.