Michigan coach Jim Harbaugh has long extolled the virtues of drinking milk.
Now Harbaugh and his wife, Sarah, are appearing in social media ads for Fairlife milk. The first was released Tuesday morning.
Harbaugh has said he drank whole milk — not the “candy-ass 2-percent” — to get stronger and taller when he was growing up.
Harbaugh will be making a number of appearances on national radio shows today to promote his milk campaign.