Pistons say season-ticket sales are strong

Terry Foster
The Detroit News

Auburn Hills — It is easier to sell the Pistons these days. That is the job of Brad Lott, who introduced three mini-season ticket plans today to the public.

Lott is the senior vice president of consumers sales for Palace Sports and Entertainment and the Pistons. He sees momentum with the Pistons under coach/president Stan Van Gundy and has his staff of 45 sales people aggressively canvassing the public to lure people to The Palace. Training camp begins in about a month and Lott is already working hard at filling his orders.

The Pistons have an 87-percent season-ticket renewal rate and are hoping to top 90 percent by the time the season begins.

“From my end of it there is a lot of optimism around the team,” Lott said. “Even from last year you can see the success that Stan has had with this team. Fans are pretty optimistic and you can see them starting to come around. People have taken notice and you see an uptick in ticket sales. That is a pretty good indicator that our market is starting to take notice.”

Here are the three season packages the Pistons introduced:

■The most attractive plan is The Big Game Plan, which features the Los Angeles Clippers, San Antonio Spurs and Oklahoma City Thunder. Included in that plan is the Los Angeles Lakers and perhaps the final visit of Kobe Bryant on Dec. 6, and the defending champion Golden State Warriors, who visit Jan. 16.

■There is also the weekend plan, a series of 10 games that are played Friday and Saturday. Those include the Chicago Bulls (Oct. 30) and the Cleveland Cavaliers (Jan. 29).

■The weekday plan is highlighted by games against the Toronto Raptors, Cleveland Cavaliers, Chicago Bulls and Miami Heat.

Lott said the power of mini-plans is less about saving money and more about giving people with busy lives a chance to come to games. For instance, the weekend plan is good for people with busy weeks of work, soccer practice and spending time with family.

The weekday plans are better geared for business professionals who want to entertain clients during the week and keep weekends free.

“We see a lot of people that like these plans and it does not have to do with finances,” Lott said. “People are taking advantage of a schedule. They can go to one or two games a month because they are spread out.”

The plans begin at $139 and can be obtained at (248) 377-0100 or pistons.com/miniplan.