City Council joins All-Star push for Pistons’ Drummond
Detroit City Council on Tuesday joined a social media campaign in hopes of securing Detroit Pistons center Andre Drummond a spot in the NBA’s 2016 All-Star Game.
President Brenda Jones and several other council members convened in the 13th floor auditorium to film a short public service announcement urging residents and supporters to take to social media accounts and vote to send Drummond to Toronto for the game Feb. 14.
Council members declared Tuesday a “special day” in honor of the 22-year-old New York native before unveiling a mannequin dressed in a Drummond jersey. It will be on display in the City Hall lobby for the rest of the week.
Jones, flanked by colleagues, read a testimonial resolution calling Drummond “a young man who has given the city so much in a time of need.”
The video is expected to air on the Channel 10 public-access as well as the Detroit Pistons website and social media accounts.
C.J. Toledano, head writer and creative director for the Pistons, said the PSA is the latest stunt to promote Drummond’s campaign. Organizers also put together the supercut music video “jumpman” featuring President Barack Obama.
Council joined in after the Pistons crew crashed council meetings last week with the team’s dancing usher and mascot, Hooper, to gain support.
Drummond, who averages 18 points and 16 rebounds per game, is in third place among the Eastern Conference’s front court players. If he wins, Drummond will be the first Pistons player sent to the All-Star Game since 2010.
The PSA closes with a video message from Drummond, who thanked fans and asked others to take out their smartphones and vote.
“Send me to Toronto, why not?” he said. “I’ve put a lot of work in these past four years. ... I’m Detroit loyal. Detroit vs. Everybody.”
For voting information, visit www.pistons.com/allstar.